The Internet is a vast thing, and it is always a challenging one to make our content or website to rank in the top places of the search. Every business has different requirements but it needs a common platform as ‘internet’. All prospects of business are generated in huge number on the internet and if these things are not reachable to the audience, they will become obsolete. Thus enriched and powerful content is always a needed one for the website to rank top in the search engine process and to gain audience traffic to the site. “Search Engine Optimization” is an investment thing which gives productive returns by means of website views. Without SEO, there is no such development in the credibility of the business, as marketing the brand to the public is the first and foremost important thing. By gaining the clients in an effective way of digital marketing, business will automatically attain its ascending progress. In this virtual world, customers are always researching through the internet for their every need. So without grabbing their attention through the websites and internet, the business aspects will not get a healthy and progressive growth.